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What Does it Take to Really Change Someone’s Behaviour?

Cathy Presland
4 min readApr 26, 2021

Maybe ‘influence’ isn’t what you think it is?

Thanks to GLady on Pixabay for the image

What’s for Dinner?

We have a bit of a standing joke in the house, where, if I’m going to the shop and I ask my husband what he might like for dinner, he always replies,

I’ve asked whether it’s a knee-jerk response, the habit of a single word, but he says, no he really likes fish.

Never Again…

Until we watched Seaspiracy a couple of weeks ago, after which he told me,

I’m never eating fish ever again.

Now, this isn’t a post about eating or not fish, or to advocate for a solution to the global debacle that is commercial fishing, but to look into that moment when someone’s mind changes and notice that what happens on the outside is not in direct proportion to what happens on the inside.

It won’t surprise you smart people when I share that most of us who hear a good idea, or even a bad idea, don’t take action.

I’m firmly in that box with the fish question. I found myself creating an internal complicity after my husbands definitive statement.

Well, maybe I could buy this kind of fish, or that kind of fish. What about that line-caught salmon I so like from Canada…

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Cathy Presland
Cathy Presland

Written by Cathy Presland

What if making an impact was part of your everyday? Stories to light up your soul. Read more and free courses: https://cathypresland.com/

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