Is the Power in the Words? (and how do you describe an elephant if it isn’t?)

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Do the words matter? Or our intention with using them? Where is the power…?

Do the Words Matter?

The Power of Words…

Words Sell…

…But They Don’t Necessarily Transform

Words Start Wars…

Seeking a Shared Understanding

Versus Convincing with Dogma

Are Words a Mechanism? Or an Object?

It’s OK (with me) to Have Different Words for the Same Thing

What Game are We Playing?

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